Faster .NET on Azure App Service
Learn how to deploy and optimize .NET applications on Azure App Service, from selecting the right plan to tuning performance, scaling intelligently, and diagnosing production issues.
Aug 13, 2026 · 6:00 PM - 8:00 PM · CDT (UTC-5) · Organizing

Join us at the Chicago Cloud Computing Meetup on Thursday, August 13, 2026, where Brian McKeiver will present “Faster .NET on Azure App Service: The Hard Lessons I Paid For”. If you’re running .NET workloads in Azure App Service, this session will walk through the practical lessons, tradeoffs, and tuning decisions that can make the difference between an app that merely runs and one that performs well in production.
Event Details
- Date: Thursday, August 13, 2026
- Time: 6:00 PM – 8:00 PM CDT
- Location: Microsoft Chicago Office (Aon Center), 200 E Randolph St, Suite 200, Chicago, IL 60601
Presentation
Faster .NET on Azure App Service: The Hard Lessons I Paid For
Azure App Service remains one of the best platforms for deploying and scaling .NET applications. It’s fully managed, production-ready, and packed with capabilities that help teams move fast without taking on unnecessary infrastructure overhead. But getting an app deployed is not the same as getting it optimized.
In this session, Brian will deploy a .NET 10 application to Azure App Service, establish a performance baseline, and then walk through the real-world optimization techniques that matter in production. He’ll cover how to choose and configure the right App Service Plan, compare Windows and Linux hosting options, tune important settings, scale intelligently, and improve application performance without premature optimization.
You’ll also see how to identify and troubleshoot issues using Application Insights, Azure Metrics, and diagnostic logging, with practical lessons drawn from years of watching .NET applications succeed, struggle, and occasionally crash and burn in Azure.
Speaker: Brian McKeiver
Brian McKeiver is Co-Owner at BizStream in Allendale, Michigan, where he serves as a solution architect and visionary. He is a Microsoft Azure MVP, Kentico Xperience MVP, and Kontent.ai MVP with more than 20 years of experience in web development, cloud, integration, and digital marketing. Brian is also active in the tech community through his writing at Mcbeev.com.
Event Highlights
- Learn how to establish and interpret a performance baseline for .NET apps on Azure App Service
- Understand the tradeoffs between Windows and Linux App Service Plans for .NET workloads
- Explore practical tuning, scaling, and optimization techniques that matter in production
- See how Application Insights, Azure Metrics, and diagnostic logging help surface performance issues
- Learn from real-world App Service mistakes and the lessons that came from fixing them
- Network with fellow cloud and .NET professionals in the Chicago area
Registration and Building Security
Registration required: Please include your full first and last name when you register. Building security at the Aon Center requires this information to grant you access.
Register here: RSVP on Meetup
About the Meetup
The Chicago Cloud Computing Meetup brings together developers, architects, and IT professionals interested in cloud technologies. Our meetings feature presentations on cloud platforms, best practices, and emerging trends in cloud and AI, along with time for networking and community building.
